Every women needs a lipstick that gives her that Beyonce attitude. This is one of the reasons I love lipstick. I love that feeling it gives you, like you can conquer the world. This is my secret weapon, which is perfectly named Diva. This is a deep matte plum red, makes teeth look super white, and is super duper eye catching. It's not drying, but it is one of those lipstick which is quite stiff and a littler bit firmer to apply but that's just due to the matte formula. It lasts a really long time on the lips, through eating and drinking which makes it a perfect girls night lipstick. Every lipstick lover needs this one in their collection.